F!VE DRINKS CO. - BUY F!VE DRINKS
Back in 2021, every single week there was a new celebrity buying a liquor brand.
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So, it was only fair that for our fist campaign for F!VE DRINKS canned cocktails,
we invited celebs to #BUYF!VEDRINKS.
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Not just their cocktails.
But the whole company.
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All, to make real people try it.
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And F!VE DRINKS CO became one of the most popular cocktails-in-a-can in America.
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FEATURED ON:
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ADAGE - MUSE BY CLIO - ADWEEK - US MAGAZINE
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We ran a print ad in Variety, a magazine celebrities read. Because, celebrities read magazines, right?
We filled L.A. with wild postings, cause that's where celebs are, according to TMZ.
We even legally targeted some by name.
We even had mobile OOH driving around Malibu and Beverly Hills, in case celebs were spending some time at home.
We even made in-case signs in case a celeb bought F!VE DRINKS (the product, not the company).