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Sheamoisture - what's normal?
If there is a shampoo for normal hair, and this shampoo does not work on mine.
Does this mean my hair is not normal?
By raising this question, we raised millions of earned media impressions
for a brand that had all sorts of products for everyone's "normal hair."
WWD BEST BEAUTY ADS OF 2016 - HUFFINGTON POST - HELLO BEAUTIFUL - ESSENCE
BLACK ENTERTAINMENT TELEVISION - AD AGE - WASHINGTON POST
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